Thank you, Thank you, Thank you Matt Cutts for fixing your google maps! (Not sure if he deserves all the credit but he was the google employee that reassured me that this would happen). I must say that I am very optimistic about google maps and the direction they are heading. Here are a couple of things you may want to be aware of when it comes to the future of google maps:
1st and most important…
This is the best news I have had all week! In fact, Matt Cutts and Google will be receiving thanks in my Thanksgivings celebration this week! I had the pleasure of addressing my concern to Matt at Pubcon two weeks ago, thanks to an introduction given by Kate Morris, an SEM Gem.
Matt essentially admitted that google was cleaning up the mess it had accumulated from mining the information that was out there for local search. He assured me that the most recent update in the google maps was that they were now pushing their own information for the map results, not 3rd party info. I mentioned my concern in that the current maps only showed listings within the actual metro city and that this was not reflective of the service areas of many service companies, (cough “Pest Control companies” cough). Matt assured me that they were aware of this and that they were working to correct this….
Two weeks later I get this…
So if you notice the map title “Pest Control near Tempe, AZ” … Go through the results and you will notice that the first listing “A” falls right on the town of Tempe. But “C” Bulwark Exterminating is not within the Tempe city limits… Awwesoooome!
Again… Tempe results show Bulwark Exterminating… not in Tempe… Actual address…Bulwark Exterminating – Phoenix Pest Control
10401 N 91st Ave, Peoria, AZ 85345
Two weeks ago this search would only give results in Tempe. Now it gives results of companies that service Tempe but don’t fall within Tempe, AZ. Thank you Google! FYI I have only experienced this phenomenon in the Phoenix area. But I have high hopes that this will roll out to our cities.
2ndly an update for the San Fransisco maps…
Google is currently beta testing their google maps for advertising:
Good? … possibly. What if I were already in the top 7, would I get charged for the click? And when they click on the map the sponsored listings no longer show. The down side I see to this is that the sponsored listings don’t show the reviews. Reviews are huge for CTR. I would prefer the sponsored list show my reviews and take you to the google review page. But as I have not tested this yet, I really have no constructive input. Just making you aware of what is on the horizon. Great thing about the internet is that you can always test… the bad thing is that you are always testing.
So as always… “The Future is so Bright that I’ve go to wear shades.” (Yes I am singing in my head.)
What a great day!