A Hammer – A Tool

Posted: July 28, 2009 by Thos003 in business, Marketing, pest control, SEO
Tags: , , , , , ,

What does that have to with pest control?

Just got through reading a post on marketing and they questioned the use of facebook and twitter. I agree, similar to my previous post there is a lot of hype about SEO tools and SEO stuff all of which is bugging me, because its like the emperor’s new clothes a bunch of hype with no fabric to it.  Or this year’s big “Green Washing” marketing tactic. For many its a pitch.  No substance to it.

Good business is good business.  Good marketing on the other hand….
Twitter – A tool.
Facebook – A tool.
Hammer- A Tool.
What you do with the tool is what makes the difference.

You can use a hammer to build a building or use the same hammer to bring a building down.

same tool… your choice.

If you can combine good business with good marketing then you’ve got a two punch combo worth talking about. That’s where SEO comes to into play.

There is no sense pushing a product that does not carry its weight in gold.  Pushing products that don’t give a customer what they want is a short term mentality.  Its a losing game plan.  But adding a little push to a product or service, like Bulwark’s pest control service, that already has momentum, well then you are just fueling the fire.  And big fires get noticed. So start by building a good service,  find under served customers, ask them what’s bugging them, and then fix it.  Create a solution to someone’s problem.  See a need, fill a need.

SEO signing off.

Get your SEO here.

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Comments
  1. A Hammer – A Tool … Thanks for adding our ping back.

  2. A Hammer – A Tool – I like the example.

  3. Great analogy!

    [...] the original post here: A Hammer – A Tool Tags: control-on-hammers, customers-ask, hammers, Pest Control, seo, under-served July 28, 2009 – [...]

  4. Great Post. Hope you don’t mind if I quote you.

    [...] more from the original source: A Hammer – A Tool Tags: control-on-hammers, customers-ask, hammers, Pest Control, seo, under-served July 28, 2009 – [...]

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