What does that have to with pest control?
Just got through reading a post on marketing and they questioned the use of facebook and twitter. I agree, similar to my previous post there is a lot of hype about SEO tools and SEO stuff all of which is bugging me, because its like the emperor’s new clothes a bunch of hype with no fabric to it. Or this year’s big “Green Washing” marketing tactic. For many its a pitch. No substance to it.
Good business is good business. Good marketing on the other hand….
Twitter – A tool.
Facebook – A tool.
Hammer- A Tool.
What you do with the tool is what makes the difference.
You can use a hammer to build a building or use the same hammer to bring a building down.
same tool… your choice.
If you can combine good business with good marketing then you’ve got a two punch combo worth talking about. That’s where SEO comes to into play.
There is no sense pushing a product that does not carry its weight in gold. Pushing products that don’t give a customer what they want is a short term mentality. Its a losing game plan. But adding a little push to a product or service, like Bulwark’s pest control service, that already has momentum, well then you are just fueling the fire. And big fires get noticed. So start by building a good service, find under served customers, ask them what’s bugging them, and then fix it. Create a solution to someone’s problem. See a need, fill a need.
Get your SEO here.





A Hammer – A Tool … Thanks for adding our ping back.
A Hammer – A Tool – I like the example.
Great analogy!
[...] the original post here: A Hammer – A Tool Tags: control-on-hammers, customers-ask, hammers, Pest Control, seo, under-served July 28, 2009 – [...]
Great Post. Hope you don’t mind if I quote you.
[...] more from the original source: A Hammer – A Tool Tags: control-on-hammers, customers-ask, hammers, Pest Control, seo, under-served July 28, 2009 – [...]
[...] IT IS A TOOL…. [...]